Understanding Your Podcast Analytics on Flightcast
How to Read the Analytics Page for a Podcast on Flightcast
Full Video Tutorial
Step By Step
Core Stats Overview 0:01
- Listens: Total audio listens through RSS (includes Apple Podcasts and other apps).
- Views: Total views from YouTube for main podcast episodes only.
- Streams: Total streams from Spotify (listens of 60 seconds or more).
- Total Plays: Sum of YouTube views, Spotify streams, and RSS listens.
Understanding Unique Listeners and Engagement Metrics 1:21
- Unique Listeners: Count of unique listeners on YouTube and Spotify.
- Subs Gained: New YouTube subscribers and Spotify followers.
- Listen Hours: Total time listened.
- Average Listen Time: Average duration listeners engage with the episode.
Data Retrieval Methods 1:43
- Flightcast retrieves data via:
- Chrome Extension: Provides real-time data.
- Backend Data Pull: May have delays (e.g., YouTube data can be two days old).
- Ensure the Chrome extension is installed and you are logged into YouTube and Spotify.
Catalog Health and Filtering Options 2:53
- Catalog Health: Displays new vs. old content performance.
- Filtering Options: Use 'Hide Last Period' to view recent stats or sort by specific metrics (e.g., subscriber growth).
Exporting Data 3:12
- Click the Export CSV button to download channel-wide data.
- Currently working on per-episode export functionality.
Analyzing Overlap and Audience Engagement 3:34
- Overlap Metric: Shows percentage of listeners who engaged with multiple episodes.
- Color Indicators: Green indicates strong resonance with the audience; red indicates weak performance.
YouTube Source Breakdown 4:28
- Analyze sources of YouTube views (e.g., subscriber views vs. suggested views).
Episode-Specific Analytics 4:41
- Access episode analytics by clicking on the analytics tab for detailed metrics:
- Listen time vs. watch time.
- Retention graphs for YouTube and Spotify.
Performance Ranking System 5:24
- One of Ten System: Ranks episodes based on performance relative to the last ten episodes.
- Use this to gauge how well an episode is performing in its initial days.
Engagement Metrics 6:04
- Track likes, comments, and shares across platforms to assess engagement.
Cautionary Notes
- Ensure the Chrome extension is always installed and active to avoid data delays.
- Regularly check for updates on the Flightcast platform for new features or changes in data retrieval.
Tips for Efficiency
- Keep YouTube and Spotify logged in while using Flightcast for real-time data updates.
- Regularly export data to maintain a comprehensive record of analytics for future reference.
Link to Loom
<https://loom.com/share/a73c28eac61647648cda777ce6d0928e>
Updated on: 22/11/2025
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